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Web Content Conference In French
International Content Creation This information is for my French visitors As an American trained copywriter living France I have often been frustrated when trying to translate the word “copywriting” in...
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The One Important Step Missing In Many Guidelines For Good Websites And...
International Content Creation I just got a newsletter in the mail today from a great internet marketer out of the UK, Chris Cardell. I really enjoy reading anything Chris puts out. Today, there was a...
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Who Do You Need To Write Your Foreign Content
International Content Creation Who Do You Need To Write Your Foreign Content – Freelancer Or Agency? I’ve come across a couple of articles recently on the debate of who you need to hire to translate...
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International Content As An International Business Development Strategy
International Content Creation Many small businesses would like to develop their business internationally. But they always seem to put it off. The reasons for putting off international business...
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Marketing Segmentation
International Marketing Basics The need for marketing segmentation is all around us. Here are several examples of segmentation in marketing: Web Marketing To get the full value out of your web...
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More Segmentation = More International Sales
Marketers are on the path towards more segmentation. This is true today and it is also true for the years to come. The Bad News In an economy of downsizing and increasing job responsibilities, this is...
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What Are Your Words Saying To Your International Market?
International Content Creation I recently critiqued a blog to give advice on how to improve readership. One of the first things that jumped out at me was that the content did not match the blog title...
View Article7 Reasons For Different Online Content
I just read Denise Wakeman’s 7 Tips to Create Better Blog Posts and realized how my reading habits have changed dramatically over the last few years. I used to always take the time to read meaty...
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